Advertisers targeting Iowa consumers find Des Moines's market of 196,998 residents highly attractive. The city's mix of retail centers, business parks, and residential communities creates diverse billboard placement opportunities.
Des Moines Market Snapshot
- Population: 196,998
- Strong commuter traffic with peak volumes during standard business hours
- Strong retail market with regional shopping destinations
- Family-focused market with traditional values
Outdoor Advertising in Des Moines
Looking beyond billboards? We offer a full range of out-of-home advertising options in Des Moines to help you reach your audience:
- Digital Billboards
- Bulletins (14x48)
- Posters (30-sheet)
- Transit Shelters
- Bus Advertising
Contact us for availability and rates on any media type in the Des Moines area.
Prime Billboard Locations in Des Moines
Strategic billboard placements in Des Moines target high-traffic areas where your message will be seen by thousands of potential customers daily:
- I-65 corridor
- I-75 corridor
- I-94 corridor
- Downtown area
- Hospital corridor
- College area
Top Industries Advertising in Des Moines
Businesses across Des Moines's key industry sectors leverage billboard advertising to reach local consumers:
- Agriculture
- Financial Services
- Logistics
- Food Processing
Billboard Advertising Tips for Des Moines
- Coordinate billboard timing with local events and seasonal peaks
- Reserve prime billboard locations 30-60 days ahead in Des Moines
- Keep messaging concise - 7 words or fewer works best for billboards
- Focus on high-traffic intersections and retail corridor approaches
