Advertisers targeting North Carolina consumers find Durham's market of 217,847 residents highly attractive. The city's mix of retail centers, business parks, and residential communities creates diverse billboard placement opportunities.
Durham Market Snapshot
- Population: 217,847
- Strong commuter traffic with peak volumes during standard business hours
- Strong retail market with regional shopping destinations
- Growing population with increasing consumer demand
Outdoor Advertising in Durham
Looking beyond billboards? We offer a full range of out-of-home advertising options in Durham to help you reach your audience:
- Digital Billboards
- Bulletins (14x48)
- Posters (30-sheet)
- Transit Shelters
- Bus Advertising
Contact us for availability and rates on any media type in the Durham area.
Prime Billboard Locations in Durham
Strategic billboard placements in Durham target high-traffic areas where your message will be seen by thousands of potential customers daily:
- I-40 corridor
- I-35 corridor
- I-20 corridor
- College area
- Industrial park entrance
- Hospital corridor
Top Industries Advertising in Durham
Businesses across Durham's key industry sectors leverage billboard advertising to reach local consumers:
- Energy
- Financial Services
- Tourism
- Aerospace
Billboard Advertising Tips for Durham
- Focus on high-traffic intersections and retail corridor approaches
- Reserve prime billboard locations 30-60 days ahead in Durham
- Keep messaging concise - 7 words or fewer works best for billboards
- Coordinate billboard timing with local events and seasonal peaks